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Difference between Invoke and Evoke

Difference between Invoke and Evoke

When it comes to words that are used interchangeably, few cause more confusion than “invoke” and “evoke.” Most people use these two words as if they mean the same thing, but there is a big difference between invoking and evoking. To help clear up any confusion, this blog post will define both words and explain the difference between them.

What is Invoke?

Invoke is a word that has a few different meanings. It can be used as a verb meaning to call upon or summon, typically for help or protection. It can also mean to cite or appeal to somebody or something, often as a justification for an action or belief.

Invoke can also be used as a noun meaning a call or appeal to somebody or something. In some cases, invoking can also mean invoking something such as magic, which means causing it to happen using supernatural powers.

All of these definitions share the common thread of calling upon or summoning something. Whether it’s for help, protection, justification, or simply because you want it to happen, invoke is the perfect word to use.

What is Evoke?

Evoke is defined as bringing to mind or producing a response. When you Evoke something, you are bringing it into your reality through thoughts, emotions, and actions. It’s important to Evoke what you desire with positive connotations so that you Evoke the response that you want.

For example, if you Evoke a feeling of excitement when thinking about your upcoming vacation, you are more likely to have a great time on vacation. On the other hand, if you Evoke feelings of dread and anxiety when thinking about an upcoming test, you are more likely to do poorly on the test. Therefore, it’s important to be mindful of what you Evoke so that you can control the response.

Difference between Invoke and Evoke

The words “invoke” and “evoke” are often used interchangeably, but they actually have different meanings. “Invoke” typically refers to calling upon something or someone for help or assistance, while “evoke” usually refers to bringing something to mind or creating an emotional response.

  • For example, you might invoke a higher power when you need help getting through a difficult situation. Alternatively, you might evoke a fond memory of a loved one who has passed away. In both cases, you are summoning something that is not physically present.
  • On the other hand, if you see a picture of a beautiful sunset, it might evoke feelings of happiness and wonder. Or if you hear a scary story, it might evoke feelings of fear or suspense.
  • In these cases, you are not summoning anything external; rather, you are experiencing an internal response to something that you have seen or heard.

So next time you’re trying to decide whether to use “invoke” or “evoke,” think about whether you are calling on something or someone for help, or simply bringing forth an emotional response in yourself or others.


The difference between invoke and evoke is that invoking a memory or feeling will cause it to be relived at the moment while evoking a memory or feeling will bring it up without necessarily causing it to be relived. When using marketing strategies, it’s important to understand which words or images will evoke memories or feelings in your customers and how you can use those memories and feelings to sell your product.

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